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Tag: Indie Music

S.M.A.R.T – Email Gathering 102

Many of you have heard that all goals should be SMART: Specific, Measurable, Attainable, Realistic, and Timely.  The picture above uses “relevant”.  I like “realistic” better.  For the longest time I saw that as another flipsy way of saying not very much at all, but recently the power in that simple statement was explained to [...]

How to Get Anybody to Try On Your Socks (Part II)

Starting now I want to coach and encourage you and me into mobilization.